The installation of a live camera on your own website is going to be an amazing choice to advertise your business. It doesn't matter whether it is a blog of a seaside resort, a city service, a website of a guesthouse or a ski lift, or a blog focused entirely on tourism. A live website cam view will obviously have a great impact on the traffic on your website. Moreover, the view from a live camera, just like Kazimierz Dolny:
You can shoot whatever you want. You are basically limited only by your will and... GDPR regulations. You can easily setup a live camera on your own website.